Tag Ford

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PR is Job One?

Auto writer: Assembling Ford Focus isn’t so easy I saw this in the paper while in Detroit this week and cringed. Ford is actually letting a reporter help build an actual car for an actual customer?? Without actual training? I…

Ford Recognizes Toyota is the Best

Mulally: Ford needs to become one global company – 11/10/06 – The Detroit News Online: Isn’t it funny how it takes an outsider to come in to point out the obvious? New Ford CEO Alan Mulally: “‘The best in the…

When Ford Was A Startup

800-CEO-READ Blog: When Ford Was A Startup: Here’s a post by Tom Ehrenfeld, a friend of the Lean Blog. He writes about a book from 2004, “Wheels for the World” by Douglas Brinkley. Looking at Ford in the 1910’s (the…

Womack’s Take on Ford

Jim Womack sent out one of his emails today, this time focused on Ford, with their termoil. Either he writes quickly or he already knew Ford was in trouble and was inspired to write by the appointment of new CEO…

Found On Road… Death Spiral

USATODAY.com – Ford to cut one-third of salaried staff, $5 billion in costs, stop dividend As a guy who grew up in Michigan and around the auto industry, this is sad. Does it really take a new “$30 Million Dollar…

Ford to Reduce Overproduction

Ford making deep cuts in 2006 production – Yahoo! News: It’s sad to see factories shut down, temporarily or permanently, but it’s sad that Ford can’t sell enough vehicles to merit the production. Boring products (ala Ford Five Hundred) and…

Ford; Red, White, and Hypocrite

Ford’s Swipe At Toyota Sounds “Desperate” So we’ve been reading all year about Mark Fields, who has the best executive mullet (a.ka. “hockey hair“) I’ve seen in some time, and his “Way Forward” plan for saving Ford. From a marketing…

Ford: Red White and… Blowhard?

WSJ.com – Mom, Apple Pie and…Toyota? Ford and it’s “Way Forward” leader, Mark Fields, have been trying to wrap the company in the U.S. flag and patriotism. “Americans really do want to buy American brands,” asserted Ford Executive Vice President…