`We’re not perfect, we know that"


Bloomberg.com: Opinion

Powerful stuff, an insight into the Toyota philosphy of continous improvement in the pursuit of perfection. Toyota has been catching heat for an increasing number of recalls and public safety problems.

But, rather than making excuses (as many other manufacturing leaders would do), Toyota says:

“We're not perfect, we know that,” said Dennis Cuneo, Toyota senior vice president in the U.S. “We're humans. We always want to guard against being complacent.”

Also mentioned in the article — is there a media bias toward Toyota and against GM/Ford/Chrysler?

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