Day November 2, 2005

Exxonmobil focuses on Product, Not solutions?

USATODAY.com – Gas companies’ record profits take toll on average Americans: “‘We’re an oil and gas company,’ Exxon spokesman Dave Gardner says.” It seems that Exxonmobil is not being customer focused, nor are they being “solution focused”, as the new…

"It really is hard to be easy"

USATODAY.com – Why are tech gizmos so hard to figure out?: I love quote, in the USA Today, about why so many gadgets are tough to use. “‘It really is hard to be easy,’ says Keith Karn, senior usability engineer…