Womack Advocates Lean Consumption

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IndustryWeek : Womack Advocates Lean Consumption:

Jim Womack continues the speaking tour to promote the new book:

“‘Lean consumption involves solving customers' problems completely, not wasting their time, providing exactly what the customer wants, in a location they prefer and a timeframe they need. And finally it is helping customers reduce efforts to solve their own set of problems.'”

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