Henry Ford Health System’s TV Ad on Patient Safety
Hat tip to my dad who saw this commercial on TV back home in Detroit. It's an ad from the Henry Ford Health System, trumpeting their improvements in reducing errors and infections. They say if hospitals around the world adopted their practices, there would be over one million lives saved each year.
I blogged back in 2007, wondering why more hospitals don't use measurable patient safety measures in their ads (as opposed to vague reputation-based rankings). Do hospitals finally have the data to back such claims? Here is the ad, via YouTube:
What do you think? Scroll down to comment or share your thoughts and the post on social media. Don't want to miss a post or podcast? Subscribe to get notified about posts via email daily or weekly.
- Alternative History: Toyota's CEO Accelerates Lean Healthcare Improvement in the 2000s - February 7, 2023
- When Burnout Turns to Moral Injury for Healthcare Clinicians - February 6, 2023
- Jody Crane, MD: Lean in Emergency Medicine and Hospitals; 3 Big Issues Causing Tough Times in Healthcare - February 1, 2023
Thanks for this post, Mark. Do you have any contacts there that we could get the data that backs the claims on the commercial? It has high production value, but I’m always leary of statistics without knowing where they came from. Kinda like the oft-quoted “Honda Accords are the most stolen vehicle.” Not when you look at theft rates in terms of percentages of total cars of that type on the highway.
Good question. I guess it’s hard to footnote a TV commercial. You could pose the question on their YouTube page for that video.
Good idea – I just posed my question on their YouTube page. Will let you know what they say.