You might expect that a doctor’s office either takes appointments in terms of:
- FIFO (first into the queue, first out — first called, first seen) OR
- Triage priority (more serious or time critical cases first)
Here’s an article with a study that suggests that some dermatologists are giving expedited priority to high-profit Botox customers over those who have concerns about potentially deadly skin cancer.
“The study was conducted last year by telephone with researchers posing as patients, contacting 898 dermatologists in 12 US cities.
In Boston, for example, the median wait for a Botox session was 13 days while it was nine weeks for an examination of a changing mole.”
This was repeated in multiple cities and the study author said:
“It was possible doctors wanted to offer faster access for Botox treatments “because of higher relative payments for cosmetic services,” the study said.”
You might understand Dell choosing to build a huge order of expensive PC’s first over a few smaller orders for a single $399 PC…. that’s profit maximizing. But, as much as healthcare likes they say “they’re different”, this seems like once case where they are NOT different, and maybe they should be.
What do you think? I assume we have mostly patient perspectives here…
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