NBA Listens to Employees

by Mark Graban on December 12, 2006 · 6 comments

Stern makes right call going back to old ball

Following up this earlier story about the lack of employee involvement, the NBA has decided to go back to their old basketball.

From this article:

Without consulting the players, the NBA surprisingly ditched the leather basketball that had been used for some 35 years and switched to a new synthetic basketball before this season. The move was met with constant complaints, with some players saying the ball was too slippery, while others said it cut their fingers and hands and didn’t bounce off the rim correctly.

The NBA finally succumbed to the players’ wishes.

“Our players’ response to this particular composite ball has been consistently negative and we are acting accordingly,” NBA commissioner David Stern said in a statement. “Although testing performed by Spalding and the NBA demonstrated that the new composite basketball was more consistent than leather, and statistically there has been an improvement in shooting and scoring, and ball-related turnovers, the most important statistic is the view of our players.”

So employee opinion won out over expert testing. A bit belated, but respect for their employees?

Mark Graban 2011 Smaller NBA Listens to Employees leanAbout LeanBlog.org: Mark Graban is a consultant, author, and speaker in the “lean healthcare” methodology. Mark is author of the Shingo Award-winning book Lean Hospitals and the upcoming book Healthcare Kaizen. He is also the Chief Improvement Officer for the technology startup KaiNexus.


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{ 5 comments… read them below or add one }

1 Mark Graban December 12, 2006 at 11:01 pm

I heard tonight on ESPN2 that the NBA had, over the summer, interpreted the “lack of negative feedback” about the new ball as “positive feedback.” They sent the balls to some star players over the summer when they weren’t around. Oops.

That’s a lesson to learn from this — the lack of negative feedback is NOT positive always.

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2 Anonymous December 13, 2006 at 3:39 pm

And, I don’t know if you heard, but now the players are complaining about the switch back to the old ball. Again, an arbitrary decision was made by management without talking to the employees (the players) and, even though the perception is that the players wanted the switch, the method and timimg created more problems. Mr. Stern, please, TALK TO THE PLAYERS.

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3 Mark Graban December 13, 2006 at 3:52 pm

I guess you just can’t make some workers happy :-)

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4 Eric H September 28, 2007 at 11:44 pm

I resent the idea of multimillionaire entertainers being thought of as “employees” as if they were in the same category as a factory worker making $9/hour. I almost think they should arbitrarily change things just to keep the entertainers off-balance. Let’s face it, pro basketball has gotten boring and it needs a new twist. Select ball design by lottery at the same time you do the coin toss.

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5 Mark Graban September 29, 2007 at 3:10 pm

Why do you resent that, Eric? I think the Toyota/lean concept of “respect for people” even included “overpaid” entertainers… why should they be jerked around just because they’re paid a lot.

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