I’m in Tempe, Arizona, about to go enjoy a tasty “Double Double Animal Style” at In-N-Out burger. I really miss the chain after moving a few years ago from Arizona to Texas, as they have no locations outside of driving distance from their meat processing plant (it’s always fresh, never frozen).
What does this have to do with Lean? Not a whole lot … but I do associate the chain with Matthew May’s book In Pursuit of Elegance: Why the Best Ideas Have Something Missing, where Matthew talks about the magic of “what’s missing” from the design of their menu.
Matthew May, a former instructor at Toyota University, really understands the Lean mindset. His book was one my favorites of 2009 and I recommend it as an eye-opening book that will make you think. You can see my video podcasts with Matthew:
- Videos 4&4b – 5/18/09 – Matt May Part 1, “In Pursuit of Elegance”
- Video 6 – 7/18/09 – Matt May Part 2
- Video 8 – Matt May Part 3, “Twitter”
As this blog cited, Matthew talks about In-N-Out in Video #6, about four minutes in.
You can also listen to an audio podcast with Matthew here:
- Episode #67: (5/22/09) Matthew E. May, “In Pursuit of Elegance”
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