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Bob Emiliani’s “Dooming Cycle”

by Mark Graban on April 13, 2013 · 5 comments

Professor and author  Bob Emiliani is a sponsor of LeanBlog.org and he’s always running new ads in the right sidebar of the blog.

His recent ad parodying the “Deming Cycle” (named after Dr. W. Edwards Deming) was pretty popular when I shared it via social media this week:

The “Dooming Cycle” of Surprise, React, Fix, Forget:

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Mark Graban 2011 Smaller Bob Emilianis Dooming Cycle leanAbout LeanBlog.org: Mark Graban is a consultant, author, and speaker in the “lean healthcare” methodology. Mark is author of the Shingo Award-winning books Lean Hospitals and Healthcare Kaizen, as well as the new Executive Guide to Healthcare Kaizen. Mark is also the VP of Innovation and Improvement Services for KaiNexus.


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{ 5 comments… read them below or add one }

1 Bob Emiliani April 14, 2013 at 12:09 am

Do you know where the Twin Willows is?

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2 Mark Graban
Twitter:
April 14, 2013 at 8:54 am

A google search shows that it’s in Rhode Island, but I still don’t get the significance.
Mark Graban recently posted..Lack of PDSA made JCP CEO SOL?My Profile

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3 Bob Emiliani April 14, 2013 at 1:03 pm

As the site where the Dooming Cycle was discovered, the Twin Willows should be on everyone’s must-visit list when visiting Rhode Island! Order a pint of Narragansett beer, a stuffie or South County clear chowda, and the George’s Bank haddock, or a Mert burger. Enjoy!

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4 Richard Chapman April 14, 2013 at 8:07 pm

Can I suggest ‘Fix’ is too positive! It would be ‘surprise, react, patch-up, forget’ in many organisations I have worked in. ‘Fix’ might at least suggest the reaction worked.

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5 Paul Everett April 14, 2013 at 11:06 pm

I’m with you, Richard. Definitely “Patch Up”. In government it is worse. It goes: Surprise; React; Deny; Cover-up and Forget. Competence is at a premium everywhere.

Paul

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